This is why you need video marketing.
Your website visitors and social media audience love watching video more than any other way they get their information. According to statistics, 74 percent of all Internet traffic in 2017 will be video related content. You need video content and good knowledge creative content that is fresh, exciting and shareable; video content that will put your business and brand at the top of your competitors. If you aren't producing good video content, then you're not attracting visitors and you aren't turning those visitors into followers and loyal fans into customers. Whether your goal is to sell products, communicate a brand, explain a process, introduce a concept, push an initiative, or share what it is that you do, the absolute best way is to do that is to tell a story through video.

Video is the preferred communication method on the web today

At arkad.digital we are dedicated to creating authentically compelling and memorable highest quality HD/4k client video story experience. We work collaboratively with your business leaders to craft narrative elements, concise and engaging videos that effectively set your brand apart; focusing and specializes in storytelling, motion graphics video production, live video production, video editing, and script writing.

INSIGHTS
At the core of your video marketing message will explore the in's and out's of your brand, your story, your product, your process, to find out what it is that makes it tick. We know that proper planning and budgeting are not the sexy part of the process but the most important. Understanding the line items above and below the line will affect the types of sales and marketing video communications and the different stages of your marketing and sales funnel. Once we find the heart and soul of your message we do the hard work on extracting the essential meaning or most important aspects into a concise, memorable, and effective message.

STORYTELLING
Once we have all the insights, we put pen to paper and create a compelling and engaging script for the video. This also includes creating any form of narrative or storyline associated with an interview-style video. Meanwhile, our creative team is hard at work creating moodboards, storyboards, and motion samples that will set the tone, mood, and style for your video.

AN ACTION!
Video production is video created to capture and tell stories about products, locations, brands, instructional how-to's, or can be interview driven. During the video production process, your video begins to take shape. Motion animation is designed, video is shot, editing takes place, sound effects are added, and music is layered in. This is where the magic happens.

DISTRIBUTION
With video production complete, your video is ready to be released and handed off to you to share with the world. Multi-channel distribution to ensure a solid Return-On-Investment (ROI). We implement a content marketing and syndication strategy to come full circle with thoughtful and planned distribution of your business video.

THE BOTTOM LINE IS THIS:
"Video is the preferred communication method on the web today, and frankly, we don't see that changing any time soon."

EXPERTISE AT:

BRAND VIDEOS // :30 - :45
For quick branding engagements such as broadcast spots, YouTube trailers, short animation, and teasers. This format is best used for overall brand pieces aimed at name recognition and overall brand position statements or value propositions.

EXPLAINER VIDEOS // :45 - :90
For most slightly longer engagements where the viewer or customer may not understand a concept, product, or service, this format is best used for distilling complex or high volume content into a simple and clear presentation.

INSTRUCTIONAL VIDEOS // :90+
For deep engagements with viewers, this format is best used for longer form storytelling where the content is compelling and engaging enough to warrant such duration. Typically, the target audience has previously engaged with the brand or needs to delve into instructional information.

FULL UNSCRIPTED AND SCRIPTED REALTY SHOWS AND SHORT FILMS // 5:00+
Web and television local and national viewers, this format are best used for episodic series form storytelling where the content is compelling and engaging with formable characters and location. Typically, the target audience has previously engaged with the entertainment genre or has been influenced by popular characters or products in the script or location.

We will create video marketing content and campaigns that is custom-tailored to your business and can maximize your ad dollars so you get the biggest bang for your buck.

Call us today at 626.771.3130 or email now @ liberate.possibility@arkaddigital.com for free local business marketing audit.